Web Design

Ban Island - banisland.com

Tasks

UX Design | HTML | CSS

Summary

Ban Island is a website for luxury handbag enthusiasts to create different colour combinations of handbags they dream about, as well as connect with other enthusiasts and engage in mutual appreciation for a shared passion, or engage with the buyers and sellers market. All sellers are vetted and require endorsements from verified users.

This project is an amalgamation of various different systems such as the homepage feed, the messaging system, the personal collection, and custom visualiser. It was a challenge to develop and then connect these different features and systems into a user experience the end user could easily navigate through.

Method.me

Tasks

Design | Illustration | HTML | CSS | WordPress

Summary

While working at Method for 6 years, I've had the opportunity to redesign the site and iterate upon it over the course of my time there. Throughout the years, we have experimented with the visual identity a bit, ranging from the use of illustrations to stock photography. The brand has also been tightened as that had been iterated upon through the years as well.

Working on this site is usually a team effort, involving the CEO, Director of Marketing, and feedback from the rest of the company on what seems to be working and helping with conversions, and what feels like could perform better with changes, either to design or copy.

In late 2018, the site was rebuilt in WordPress with the Divi theme so the marketing team could more easily implement copy changes and tweaks on their own.

BMO.com – SmartSteps^® for Parents

Tasks

Design

Summary

While on contract at BMO (Bank of Montreal), I was tasked with designing the SmartSteps® for Parents community site. This would be a place where parents could learn about how to teach their kids the value of money and how to save. This site would also include activities for kids, and articles from industry professionals on how to talk to kids about money.
 

Once the SmartSteps® for Parents site rolled out, I was given the opportunity to work on other aspects of the main BMO site, such as design homepage refresh concepts, design the look of their MasterCard recommendation tool, design their MasterCard product pages, and various other landing pages.

Frugz

Tasks

Design | HTML | CSS

Summary

Frugz was a website where people could find and share deals on items and services and save money, without the requirement of having to purchase in bulk. The idea was that finding deals should be fun and not a chore, so I opted for a bright and warm colour palette, and the layout would allow for large colourful images to better showcase the deals available.

In addition to design, I was also tasked to code the template for the site that their back-end developer would build work with. The template uses HTML and CSS

Lin Martial Arts

Tasks

Design

Summary

Lin Martial Arts teaches Muay Thai, boxing, Brazilian Jiu-Jitsu, and Mixed Martial Arts to people of all ages and all levels, servicing the Greater Toronto Area. When working on the redesign, I wanted to clean up the claustrophobic “newspaper classifieds” look that seemed to have starbursts and highlighted text all over the website. I went with a mostly white design, with red text for headings and accents.

The three pages I designed were to serve as layout templates for the rest of the site and to be used by the developer to create a wordpress template.